Color Swatch King: Variants

Nikhilesh in Support was really helpful as I was setting up my store for the first time! I felt supported whenever I encountered questions. In addition, one of the things I love about this app is that when you click on a color variant from a collection page, it takes you to that color variant on the product page. Other swatch apps I looked at didn't offer that functionality and I think it makes for a much better customer experience.