Facebook & Instagram

Facebook & Instagram make it difficult to find my store as I can't connect it to my Facebook account that has all my friends, but had to start a "page" for my shop then not only do I have to grow my facebook account, but I then have to hope that all my friends will like my "page" and decide to follow that too so I have two Facebook accounts to manage instead of just one. My shop is completely invisible on Instagram, not searchable, not findable. I feel like this shopify app is a complete waste of money, not a single sale or view has come from this app.