Orderly Emails ‑ Templates App

Absolutely heartbroken, since feb my traffic and sales have massively dropped! Now I have just discovered that this APP deleted hundreds of my collections creating thousands of broken links. 20 years worth of SEO - google rankings damaged! No one reached out to me, It took me to pay someone to work out the problem for us to discover the error! I cant believe they even had access to my collections via shopify! They have damaged my business beyond recognition its going to take a very long time for me to rebuild. Not even an apology! They should be paying compensation to all the businesses they have done this too! The money we have lost, the money we have had to spent and will spend - the damage is unreal and there seems to be no accountability

DO NOT.....I REPEAT....DO NOT INSTALL THIS APP!

It will delete all your collections, destroy your navigation and obliterate a decade of SEO ranking.

To make matters worse the developers are mute on any remedies or compensation even if it is a token subscription as a gesture of goodwill and apology.

A complete disgrace.

Just like everyone else says - it deleted our collections. There is no way to restore a backup, or even know which collections were deleted. Years of SEO and well crafted collections just deleted. Of course we wanted to remove this app and stop paying for it after this happened, and we realized how easy it is to use Claude instead of this app. Just paste in your existing notification email into Claude, give it your design guidelines if you haven't already, and then let it build something much nicer than this app does. Then just paste the code Claude gives you into your Shopify notification templates. Takes ten minutes to do all the notification emails, and a way better job (and free). We probably wouldn't have bothered doing this if this app hadn't deleted our collections.

They deleted ALL of my collections from my website and now I have to spend hours fixing everything they broke for no reason.

A serious incident with significant consequences.

Following an update to the OrderlyEmails app, a bug caused multiple collections in my store to be permanently deleted. These were not temporary disruptions, but several years of carefully built collection structure, navigation logic, and SEO-related work.

The data could not be recovered — neither by the app developers nor by Shopify — and the only “solution” provided was partial information based on third-party archived snapshots, which was not sufficient to accurately rebuild what was lost.

While the team acknowledged the bug, the response was ultimately limited to referring to terms and conditions, with no meaningful support or compensation offered despite the scale of the impact.

As a merchant, this raises serious concerns about data safety, accountability, and how critical incidents are handled — particularly for apps carrying the “Built for Shopify” badge, which implies a higher level of reliability and trust.

As others have mentioned, all my categories, collections and menu structure was wiped out by a catastrophic Orderly Emails glitch.

I did a quick remap of my best sellers, but it will take days to remap the rest of my store. My sales have dropped dramatically since this happened. I removed the app from my store. Their only response, was "ooops, sorry."

Excellent app with beautifully designed templates that are easy to customise and make our Shopify emails look far more professional and on-brand. The support team have been incredibly helpful and quick to respond whenever we’ve needed assistance. Highly recommended for anyone wanting to improve their customer emails and overall shopping experience.

Orderly email stuffed our website yesterday by deleting collections. One wonders why it has write access to a website without permissions - apologies are great and to fix it, I have to contact some other app provider. What happened if backups were not available - who is responsible ?

Excellent app with great support. Easy-to-use email templates that integrate seamlessly with Shopify and Zapiet Store Pickup and Delivery. Saves us time and keeps our communications polished. Highly recommend.

This app recently deleted multiple collections in our online store, damaging our online sales. We didn't even know that they had access to do this, which tbh looking at the permissions they did not. Its like they hacked our store in some way and then started deleting our collections which were actually product pages. Had Shopify not contacted us to tell us there had been an issue with this app we may not have noticed. Shopify said in their comms that Orderly would be in touch, they haven't. DO NOT install this app, if we didn't have a savvy Ops Mgr on board we may have taken longer to notice this issue and suffered further losses. Many businesses have been impacted.