Reviews (3,254)

Overall rating
4.6
Counts per rating level
  • 81% of ratings are 5 stars
  • 5% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 11% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its effective email marketing and SMS tools, especially for beginners. They praise its easy-to-use email builder, comprehensive documentation, and seamless Shopify integration. Key features include smart automation, detailed analytics, and advanced segmentation, which help in crafting personalized campaigns. The support team is noted for its 24/7 availability and hands-on assistance, making it a valuable asset for driving sales and building customer relationships.

February 19, 2025

I've been using Klaviyo for three years, but I'm switching to Shopify Email due to their recent cost structure changes. The pricing has become unreasonable, especially for small and mid-sized businesses. There are more affordable options that offer similar functionality without the excessive costs. I’d recommend others consider alternatives to avoid the unnecessary expense. Speak with your wallet. Klaviyo's price hikes are unacceptable.

Perfect Pitch Chimes
United States
Over 1 year using the app
Klaviyo replied February 21, 2025

Thank you for your feedback! Klaviyo exists to help you to understand your customers and drive growth from those relationships. If you have profiles that you are not emailing, we highly recommend that you suppress them. You do not pay for suppressed profiles, but you maintain the data so that you can unsuppress profiles in order to send communications to them at future times.

If you prefer to keep them active, the Appreciation Discount that we’re offering to many loyal customers limits the email plan spend increase to 25%. We encourage customers to look for additional communications sent on Jan. 21 to best understand how these changes impact their specific plan and to understand our new flexible pricing features, including auto-downgrade and Flexible Sending.

January 21, 2025

Been using Klaviyo since the very start of the business in 2021. Now, with a change of pricing policy will be forced to move to another service. Absolute scam of charging $1k+ for "active" profiles that I'm not even sending emails to.

roomtery
United States
Over 3 years using the app
Klaviyo replied January 23, 2025

Klaviyo exists to help you to understand your customers and drive growth from those relationships. If you have profiles that you are not emailing, we highly recommend that you suppress them. You do not pay for suppressed profiles, but you maintain the data so that you can unsuppress to send communications to them at future times.

If you prefer to keep them active, the Appreciation Discount that we’re offering to many loyal customers limits the email plan spend increase to 25%. As an example, if a qualifying account is on a $150/month email plan but their Active Profile count would require a $1,070/month email plan, we would automatically apply a $882.50/month Appreciation Discount so the net monthly email spend would be $187.50/month (a $37.50 increase). We encourage customers to look for additional communications sent on Jan. 21 so that they can best understand how these changes impact their specific plan and to understand our new flexible pricing features, including auto-downgrade and Flexible Sending.

January 30, 2025

So helpful wow best customer service in a long time

Form and Fold
Australia
About 3 years using the app
Klaviyo replied February 3, 2025

Thank you for your support!

December 11, 2024

There is zero customer support from this app on the free plan, not even email. I know many aps will limit support on free plans (e.g. you don't get live support), which is fair enough. However, you can't even reach anyone by email if you have a problem without upgrading to a paid plan.

We are a new and growing business so where we can we are using lower cost or free plans to begin with, but will of course upgrade as appropriate as we grow. But if this is how Klaviyo approach customer support, why would I upgrade to a paid plan.

To be fair, for what I am currently using for at least, the app works well and is fairly user friendly once you get used to it.

Alfresco Chic
United Kingdom
Over 1 year using the app
January 30, 2025

Easy integration with shopify, great customer service, and once you get the hang of designing emails its really easy to use.

Department of Butterflies
United States
3 months using the app
Klaviyo replied February 3, 2025

Thank you for your positive review!

November 6, 2024

Possibly the most integrated app with Shopify I've used. The company even sent some of our employees free merch.

We highly suggest using Klaviyo to communicate with customers.

Country Life Natural Foods
United States
Almost 4 years using the app
December 23, 2024

Really great customer support - when I had an issue I received a response the same day, with a detailed video explaining the steps to resolve the problem, very helpful!

Hilltop Home
United Kingdom
7 months using the app
Klaviyo replied January 7, 2025

We love reading this! Our support team are truly the best!

February 13, 2025

With their pricing changes, we have to pay TEN TIMES more than before. I received this message four days before the new price change.

Wasserfilteroase
Germany
About 1 year using the app
Klaviyo replied February 14, 2025

Thank you for your feedback! Klaviyo exists to help you to understand your customers and drive growth from those relationships. If you have profiles that you are not emailing, we highly recommend that you suppress them. You do not pay for suppressed profiles, but you maintain the data so that you can unsuppress profiles in order to send communications to them at future times.

If you prefer to keep them active, the Appreciation Discount that we’re offering to many loyal customers limits the email plan spend increase to 25%. We encourage customers to look for additional communications sent on Jan. 21 to best understand how these changes impact their specific plan and to understand our new flexible pricing features, including auto-downgrade and Flexible Sending.

November 27, 2024

I used Klaviyo which is very simple and easy to setup. Creating email is very simple to compare than other email marketing platforms.

Vajracrafts
United States
Over 1 year using the app
February 14, 2025

Really easy to use, and so easy to segment customers. I wish I'd switched across to Klaviyo earlier! Saves me so much time.

Plum Tack
Australia
6 months using the app
Klaviyo replied February 20, 2025

Thanks for the awesome feedback! We're so glad to hear Klaviyo is working well for you.