Overall rating
4.8
Counts per rating level
  • 91% of ratings are 5 stars
  • 4% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 3% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its robust product customization capabilities, handling both simple and complex products with multiple variants. Features such as add-on fees, class size limitation, and large inventory management are appreciated. The image customizer, user-friendly interface, and compatibility with various themes are also highlighted. The support team is praised for their quick response and expertise. Merchants find the app to be good value for money, supporting a large number of product options and providing a smooth user experience.

Edited October 31, 2020

This app is really a winner. Despite a UI from the 80s in Russia, it is super flexible and most of all compatible with wholesale portal as the way they handle the cost of the options is unique. That is the reason I am using it. We have more than 400 paintings and 1400 variants. I needed an app to manage the sell of the frame option. Do not know if it can help others but with this app, I created first the master combinations (ex:40x40cm and 100x100cm to cover all scenarios of my catalogue of products, Then I created the 'slave' visual option for each dimension by associating a picture of the 3 different colours of my frames to a hidden product. By doing this, when someone is clicking ont he picture, it is looking at the correct frame dimension and associate cost). Trust me, it is just wonderful and it is the only app that was able to do that without managing a stock or creating virtual variants (that pollute you interface). To make it work, I then created the logics for the master combinaison saying that it must be display on each products page only of the tag XXXxXXXcm is use. In order to automatically add the this tag on the products, I just installed an auto-tag app creating a logic to use the variant name (ie 40x40cm) as a tag...and bing ! everything is automatic. It is still a good day of work to setup everything but trust me, this W3 option app is magic. So why only 4 stars on not 5 ? Simply because the support team just disappeared. They were amazing when I installed the app few months ago but recently I add an issue when we launch our website (critical moment) and the app was not displaying properly on mobile. I had to deactivate it (= loss of $) and after a couple of days without answers, I finally received an email that they will investigate...then no more answers to my 3 follow-up emails. I finally found the issue by myself as I understood the situation with them was hopeless (it was conflict with another app) . At this day, I still waiting for a message from them. I even told them I can told them which kind of app is in conflict so it can help others clients but they seem not interested. I was just hoping more reactivity especially when you GO LIVE and have hundreds of people visiting the website. So just be careful and double check with them first if they are available for your project. If no answer, you better have to find an alternative as you need their support to install (if not basic theme) and to understand the 'soviet' UI :) Hope they will get back on track soon and focus again on this app (indeed, I assume they are busy with new apps they released).

Eyefood Factory France
France
About 3 years using the app
July 19, 2018

Had a little trouble with the installation--but it was quickly resolved. Setting up the form with the conditional logic (e.g. if you take the option, then show these fields and add an upcharge) was easy, and it looks great. It just works. Support on the installation was very quick and painless. Well done.

Xcgear
United States
About 1 month using the app
August 27, 2020

I used this app to create complicated price options with conditional logic. It was very easy and intuitive to set up and this App has been able to fulfill every need I have for my store. The support I have received from Justin and Megan has been OUTSTANDING! They respond to my emails very quickly and are very clear with their instructions. I have tried two other Options Apps in Shopify and this one is by far the best and it is affordable.

Everyday Artifact
United States
About 1 month using the app
September 25, 2018

I used this app to allow customers to choose how to send gift certificates - by email, text, mail, etc. Super easy and fast. I had tried a free app and struggled with it for days. After I installed this, my problem was fixed within about an hour. Good product. Thanks, W3.

Rangeley Trading Company
United States
About 1 month using the app
January 3, 2017

This is the 4th app for personalization and it is also the best. It is easy to set up and convenient to use. It has taken a couple of hours to get the personalization added correctly to each of my products. Customer service is top notch.

P H Designs Of Delaware
United States
About 1 month using the app
January 25, 2018

Nice app to use, takes a bit of getting used to. The help from the team is excellent as well if you have any problems! Would recommend his app over the competitors which I have previously used

Banton Frameworks
United Kingdom
Over 2 years using the app
July 8, 2018

Works as advertised, easy to install and configure. Highly recommend it if you're needing to customize products past the basic options allowed in Shopify.

Qhvbeauty
United States
About 1 month using the app
February 23, 2017

It is simply the best app for all your product customization needs. It works great. It looks great. It is easy to use. Customer support is awesome. I highly recommend this app.

Linesprint
Canada
About 1 month using the app
September 19, 2016

Great app and nice support! Thanks

Balcotte
France
About 1 month using the app
June 18, 2016

Really nice app! I'm not familiar with Shopify's codes and scripts, but W3 made it really simple! I sell fully customizable products so I needed a form builder and this app delivered.

Remember Me Memorial Frames
United States
About 1 month using the app