Reviews (390)

Overall rating
4.4
Counts per rating level
  • 79% of ratings are 5 stars
  • 13% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 4% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly praise this app for its seamless Shopify integration, making it easy to set up and manage email marketing campaigns. They appreciate its effective automations, such as abandoned cart sequences and customer segmentation, which enhance customer engagement and sales. The platform is recognized for its user-friendly interface and responsive customer support. It offers cost-effective pricing with comprehensive features like CRM integration, advanced automations, and detailed reporting. Continuous updates and improvements keep the tool versatile and effective for email marketing and customer relationship management.

September 21, 2020

I recently transferred our email over to this platform and have really enjoyed all of the analytics and segmentation. Our email open rates have skyrocketed and the platform has helped us plan and forecast our business.

Ateyo
United States
Over 1 year using the app
April 19, 2021

AC has allowed us to recapture potential lost sales thru a cart abandonment sequence. I didn't realize how it was performing until I looked into the stats and was pleasantly surprised. We then added some question forms and embedded them in a funnel and the data we've been gathering has been incredibly eye opening. We are looking forward to now leverage the tool further and close more sales.

Running Is My Passport Store
United States
Over 1 year using the app
Edited March 10, 2021

I really enjoy this app as is. It works great and has no bugs! Very smooth. However, I wish there were 2 main features added. 1) That address info would be copied over and 2) that shipment delivery info would also get transferred. 1) Segmenting based on region would be hugely helpful. 2) Triggering automations based on product delivery would also be great. Shopify gets that shipping info gathered automatically (and sends an email when delivery happens), so I would think it's possible to get it into ActiveCampaign too. I still love the app, but would love it more with these features :) - Walter

Resurrect Labs
United States
Over 1 year using the app
February 19, 2021

Being able to have customers automatically added to our list for their purchases has been very helpful to our stores conversation rate. They are always adding new features and sending helpful tips to increase revenue.

Millennial Married
United States
Over 1 year using the app
Edited January 6, 2022

Really easy to set up with my shopify store and there’s lots of useful tools and options available for my automations. I’ve also found the support team really helpful if there’s ever been anything I needed help with.

Sophie MacBain
United Kingdom
Over 1 year using the app
April 22, 2020

We've been using Active Campaign for a little over a year and have been very happy with the service provided by the team. The integration with Shopify has been a HUGE benefit and opened up so many opportunities to help us send out messages that are better tailored to our customers' interests.

Children's Ministry Deals
United States
Over 1 year using the app
April 19, 2021

Active campaign is am easy to use and wonderful resource for any business for automated campaigns! I wish there was a cheaper package available for people that want the basic plan + sms marketing. Overall, great option!!

Opal's Mae
United States
Over 1 year using the app
Edited January 25, 2021

We offer products at wholesale so require forms and account approval. It's been really easy with AC!

Tamara's Sugar UK & Ireland
United Kingdom
Over 1 year using the app
March 6, 2020

Active Campaign has helped us to create a lot of automations, saving time of our marketing team. The shopify integration is very easy and helpful. It's the best marketing automation tool that I've ever used (and I'm a heavy user)

LUZ Planilhas
Brazil
Over 1 year using the app
Edited January 20, 2021

The Active Campaign integration utilizes customer data in a way that I previously didn't know was possible. Beyond just looking at the abandoned carts, AC can see when a customer visits a certain page, when they checkout, and lots of other helpful data. I do wish you had a calendar filter to organize scheduled campaigns. There isn't really any way to filter and organize and that gets extremely overwhelming. Overall, the app works well and gives a good amount of data on customer behavior in order to better target with specific emails.

Polymer Clay Superstore
United States
Over 1 year using the app