ActiveCampaign Email Marketing , 391 reviews
We've been using the Active Campaign integration for all campaigns and automations and have seen incredible results. By using Active Campaigns abandoned cart sequence, we were able to see an over 20% order conversion rate. There are many prebuilt automation sequences to choose from that really free up your time for other projects that require more of your attention. I would recommend Active Campaign to those who really want to automate as much of their email marketing as possible. Great customer service and quick data updates on campaigns.
The active campaign integration has been a huge help to providing timely follow up and ongoing communication with my customers. It has also automated processes that save me time and help me to make even more sales in my store. I recommend it.
We have used this app since day 1. The integration is very easy and very efficient. I would highly recommend it. I have used Active Campaign as an email provider for years now through several different businesses. They added the shopify integration to make it that much better. 5 stars all around!
Love the super tight integration between Shopify and ActiveCampaign. You can see all the Shopify order history right on the Contact page in Active Campaign as well as take advantage of all the tagging and automation. Great for abandoned carts too!
Active Campaign has really helped us connect with our clients in a more consistent and branded way. I would recommend to small businesses as they continue to grow and want to market more consistently through email. We are looking forward to more robust reporting options. Customer service has been helpful as we work through issues, although they need more staff to handle Monday & Friday calls as the wait times can be long. The ability to request a call back has been very helpful.
UPDATE: Revenue reports are down AGAIN. I contacted support about this over weeks ago with very little help. We are spending over $600 a month with Activecampaign and we are, once again, unable to have any reports that tell us the revenue generated through our campaigns. We have no idea who purchased from our site through the emails. As a wholesale distributor automation and list segmenting is crucial, and Active campaign combined with Zapier has us covered. Wish it was more consistent and reliable... we have had too many issues with tech support.
UPDATE: Revenue reports are down AGAIN. I contacted support about this over weeks ago with very little help. We are spending over $600 a month with Activecampaign and we are, once again, unable to have any reports that tell us the revenue generated through our campaigns. We have no idea who purchased from our site through the emails. UPDATE: The reports have been updated/fixed and we can now see the revenue generated from the emails. We can now justify the increased cost from moving to Activecampaign from Mailchimp. Overall ActiveCampaign is very easy to use with a minimal learning curve. Our account manager has been very helpful and readily available to help with setting up our account, automation, and anything else we need. There are still some major bugs. We are currently unable to review accurate reporting with revenue generated. We have no idea who purchased from our site through the emails.
UPDATE: Reports are unreliable. Revenue reporting is not accurate. It has broken twice, and takes support weeks to fix it. We are unable to produce any ROI reports to justify the high cost of Activecampaign. We have really appreciated and taken advantage of the automations and segmenting. This will be a huge help going forward. However, not a fan of their technical support. They have caused more problems than they fixed.
UPDATE: Revenue reports are down AGAIN. I contacted support about this over weeks ago with very little help. We are spending over $600 a month with Activecampaign and we are, once again, unable to have any reports that tell us the revenue generated through our campaigns. We have no idea who purchased from our site through the emails. Updated: The reports were fixed and we can now see the revenue generated from each email sent. We can also see that segmenting IS improving deliverability. Love the easy segmenting and automations. We hope this will help us reach the right customers and increase our engagement. Currently our reports have not worked for a month and we are unable to see any revenue generated. That is a big disappointment since we are unable to justify the increase in cost.
UPDATE: Revenue reports are unreliable. If you need any type of accurate reporting do not use AC. We currently are not able to see how much revenue out campaigns are generating. UPDATE: After several months of monitoring, we can see that segmenting is improving deliverability and increasing revenue. Worth the switch! The segmenting has helped us clean up our list and put us on the path for better deliverability. Still deciding if it was worth the switch from Mailchimp.