Custom Product Builder

Custom Product Builder

by Buildateam

Product Configurator. Product Customizer. Custom Options.

4.6 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    83% of ratings are 5 stars
  • 4 of 5 stars
    4% of ratings are 4 stars
  • 3 of 5 stars
    8% of ratings are 3 stars
  • 2 of 5 stars
    4% of ratings are 2 stars
  • 1 of 5 stars
    2% of ratings are 1 stars

All reviews

1 - 10 of 52 reviews

Zelda's Song

I can’t say enough to recommend the Custom Product Builder, and the team behind it. It’s hard to know where to start – I have been struggling for several years to present my product line as I envisioned it – a highly personalized and customized pet themed photo jewelry line that told the customer’s story, their way. The product customizer that I had been using was as good as it could get at the time, but was unable to create a visual experience for the customer. More than that, the app developer had evolved into some bureaucratic organization that only worked certain hours – and became highly unresponsive to issues. A Shopify Expert recommended the Custom Product Builder to me, and I immediately recognized the potential to help my business. I won’t lie – it does take some work to create the product logic with layers (as it does with any customizer) – but once that’s done it’s super, super easy to make changes and tweaks…and it’s actually fun to play around with the presentation of the product customization so you get it just right. Most important, the CPB team was always there to support me, regardless of when I was working on this. From the introductory tutorial, to the ongoing response to emails when I didn’t understand something, or when things didn’t go as planned – even my dumb questions that I answered for myself one second after I sent the email – Lex, Egor and Artem were patient, helpful and super, super responsive. There are (many) times when I think I have to be nuts to be a solopreneur doing this on my own – but I am dedicated to my business and customers and I am delighted to work with people who exhibit that kind of dedication towards their business and customers. We both understand what it takes to be successful in our respective endeavors – and won’t stop in the relentless pursuit of it. You can’t go wrong with the CPB team behind you.

Encapsulated Studios

This app is exactly what we needed to create very specific variants and customizations to our products. The support team is extremely responsive and helpful.

Gimmel Sports

This app has been a life changer for our custom sites. We are passionate about custom and in the past we even developed our own custom tool and that was a huge mistake. This app exceeds every single feature of any other app out there. The app developers are extremely responsive and proactively adding new and great features to the tool. The color overlay feature is one of my favourites and allowed us to reduce the image quantity almost 10x. Before we used to have each render for each colour, now we simply use the base renders with the specific textures and apply the colour overlay, and it looks almost as good as before. Highly recommend this app to anybody who is willing to do custom products in Shopify. Massive thanks to the Alex and all the team behind this great app!


Perfect app for allowing customers to customize their order before buying. Customer support immediately helped me with an issue I had!

michelle's mods

Passionate Devs that are adding useful Features to this nice app! Using it for our game accessory individualization Shop


This took us some time to get right, but the team was very helpful and supportive and able to make the custom features that we needed work. We have found the support very good. This has been a huge goal to get this feature on our site, and we are very happy with the results. The back end is very user friendly to make changes, and the team is very open to improvements. Highly recommend.

Custom Life

We have used this app for about 3 months. It was good then and they have constantly improved it. Now I would say the app is great. Support has also been excellent. We have had 3-4 occasions to request their support and they have responded and resolved all issues quickly.

O bag México

I would really like this App to work, unfortunately bugs keep showing up. Unexpected glitches suddenly appear: pages with errors, items show up as out of stock when customers try to add to shopping cart, etc.
The developers are quick to respond that they are looking into the issue but over a week has passed and no solution. We are losing sales.... even though the developer keeps charging their $50 USD monthly as if the app worked.

The issues mostly arise as the developers keep upgrading the app without properly proofing it before releasing the upgrades.

The app works great, when it doesn't come up with glitches. We sell custom bags and our clients can mix and match all the components and see their finished product on screen. One thing that the app does not do -- unfortunately -- is syncing with Shopify's inventory for the components. Your clients could purchase custom items which you might not be able to supply as they are out of stock. At $50 a month it is one of the most expensive apps, inventory syncing should be included.

Developer reply

August 27, 2020

Hi there,

Thank you for your feedback and apologies for the inconvenience! We made sure to address the issues you mentioned.

We added a new feature for SKU & Inventory management and reduced the price of the app to support new online businesses!

We are constantly working on new improvements as well. Here is the full list of updates:

Let us know if you have any questions!

CPB Support Team

Moyo collective

Until now we always got quick help to all our problems we had with the Costumizer app. We can only recommend the support, keep it up!

Mr. Trophy


The Custom Product Builder App IS BY FAR MY FAVORITE Shopify tool! Their team has helped me build out a site with over 300 customizable products along with sending over custom, step-by-step video tutorials anytime I was confused or lost on what to do. LOVE THE CUSTOM BUILDER TEAM!

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