Shopify Email , 969 reviews

Overall rating
Counts per rating level
  • 64% of ratings are 5 stars
  • 17% of ratings are 4 stars
  • 7% of ratings are 3 stars
  • 4% of ratings are 2 stars
  • 8% of ratings are 1 stars
November 12, 2022

I was a little confused at first but it's easy to use. I love that Shopify has this options. Makes it a lot easier for me :)

Dream On
United States
Time spent using app: 11 months
November 7, 2022

Easy to use, but I'm not gonna lie, the customization options are horrible and very limited. There's no way to make your campaigns eye-catching, and they always turn out looking incredibly dull because of the rigid personalization features. It's very blocky. It kind of defeats the purpose of having a newsletter, especially when it's supposed to draw customers in. It just comes off looking very cheap.

Sugoi Styles
United States
Time spent using app: 4 months
Shopify replied December 28, 2022

Hey there, Sugoi Styles. Thanks for taking the time to leave us a review for Shopify Email. We appreciate the feedback you've provided us here. We're always looking to improve our product offerings, and we're always updating Shopify Email to make it a great option for folks looking to create effective marketing campaigns. Feedback like yours helps us achieve a better product - so I'm happy to share your review with the team so they can consider the sentiment you've shared. Regardless of what option you decide to go with for email marketing, I wanted to provide you with a resource on building great newsletters for your customers. You can access that resource using this link here: Thanks again! -Imogen, Shopify Support

November 5, 2022

Shopify Email App is not honoring image sizes. Re-sized and imported a 150x150 logo and once it loaded the image significantly increased in size. I have not been able to find a solution to this.

United States
Time spent using app: About 2 months
Shopify replied December 28, 2022

Hi there, CurrantC. Thanks for taking the time to leave us a review for Shopify Email. I did some testing in my own store and when adding an image to an added 'Section' of your email template, the template attempts to optimize the image to fit the width of the email. If you're looking to add a 150x150 logo image, you can click on the 'header' section that appears in the template. Within that section is an option to enable and upload a logo image. I tested this in my own store with a 150x150 logo image and my logo appeared beautifully at the top of my email.

If you're looking to add your logo image to an added section of your email, try uploading an logo image that's 480-600 pixels wide. This should optimize the image to fill the space of the section without expanding into something too blurry to read.

If you're looking to introduce a smaller version of your logo image outside of your header section, (so let's say the middle of your email, for example) you will want to look into adding a custom-coded section to your email which will house that image at your desired dimensions.

Hopefully you find the information in this reply helpful! If you have any questions, feel free to reach out to our Live Team ( for some additional assistance. -Imogen, Shopify Support

November 4, 2022

I like this app I truly recommand
This app mainly the support customer is really great in particularly mr lord R

Congo - Brazzaville
Time spent using app: 2 months
October 27, 2022

On the face of it, the app looks good and easy to use. The issue is there is not a way to bypass customers who accept marketing setting. Some emails are marketing and customers need to consent. Other emails are non-marketing, eg status update, website down and these non-marketing emails do not need to rely on consent. Can only leave 3 stars due to lack of scope when sending emails.

United Kingdom
Time spent using app: 14 minutes
Shopify replied December 8, 2022

Hi there, EcigZoo. Thanks for taking the time to leave a review for Shopify Email. Shopify Email is mainly meant to be used for marketing purposes, but we understand the value that can be brought to the app by being able to send non-marketing emails to customers. I'm happy to take the feedback you've provided us here to our Product Team for their consideration. I can't say what the result of your feedback may be, but you can feel confident in knowing that the team is aware of your review. Thanks again! -Imogen, Shopify Support

October 24, 2022

muito acessível , estou ainda em fase inicial mas na verdade muito pratica pra meu negocio. gostando bastante

Time spent using app: 26 minutes
October 16, 2022

Great app, works with the basic shopify plan and it’s a free app. User friendly, customization options are great - only with there was a way to set the font rather than change it in every section. Otherwise, great for beginners

Modern Clayy + Co
Time spent using app: 7 months
Shopify replied November 14, 2022

Thank you very much for writing your review and for providing us with your feedback. I'm delighted to hear that you've enjoyed using Shopify Email thus far and that it has proven easy to use and customizable. -Victor, Shopify Support

October 1, 2022

I can’t use it because only available for Shopify plus… seriously if you want to promote for only new customers then say to your small business customers a goodbye

Jena’s store ©
Time spent using app: About 2 months
Shopify replied October 31, 2022

Hey, there! Shopify Email is available to any merchant on any paid Shopify subscription plan that has the Online Store sales channel. As long as you are set up with an Online Store, you do not need to be on the Plus plan to use Shopify Email (see details on the requirements here: I hope that clears things up! Feel free to reach out to our Support team any time for further questions. - Brie, Shopify Support

September 29, 2022

Great app! Suggested additions based on what other apps offer that would put it at 5*: * Email multiple segments at once * Add custom data fields * Email customers based on the collection that they purchase from without doing a bunch of work arounds * Search and select segments in the search bar when choosing which collection to send to / sort the drop down list of segments by A-Z rather than the order in which they're created * See individual recipients' email receipt/open history

JNJ Apparel Campus
United States
Time spent using app: About 2 years
Shopify replied October 10, 2022

I'm delighted to hear that you've enjoyed using Shopify Email and we appreciate you taking the time to write your review and provide us with your suggestions on how the app can be improved. I'll be sure to pass your feedback onto our development team for review. -Victor

Edited October 28, 2022

Why are you still not supporting multilingual websites?
Shopify Multilingual API has been out for 2 years and this is a native application from SHOPIFY.
You are pressing shopify store owners to use the new marketing automations (abandoned cart, checkout, product page, welcome email...) but still all the template sections inside the Shopify Email creator are only available in one language (the main one).
With the actual situation, we can not use the new automations, we can not use your sections, basically everything is not usable.
I have been waiting and waiting, but still nothing from shopify, no feedback.

Ghidini 1849
Time spent using app: 10 months
Shopify replied October 10, 2022

Thank you for writing your review and for providing us with your feedback on how Shopify Email can be improved. I can understand completely why having more language and translation options would be helpful for your business, and I will be sure to pass your comments onto our development team for review. We appreciate you taking the time to get in touch. -Victor, Shopify Support