Reviews (2,358)

Overall rating
4.6
Counts per rating level
  • 71% of ratings are 5 stars
  • 17% of ratings are 4 stars
  • 5% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 5% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its seamless Shopify integration, making it easier to access customer data for effective email campaigns. They highlight its cost-effectiveness compared to platforms like Mailchimp and Klaviyo, and praise its user-friendly design tools, customizable templates, and automation features. Built-in analytics help streamline marketing efforts, and reliable customer support enhances its usability, making it a recommended choice for enhancing customer engagement and conversions.

January 15, 2025

It's easy to create campaigns and build brand awareness. Very functional app for email marketing.

Hijab On Demand
United Kingdom
About 2 years using the app
November 12, 2024

Beautiful, Easy to use.. 10 STARS!

After Struggling and Cursing my way through an entire year with Klaviyo I was to the point I was NOT ever going to send another email again. I teach people how to make things pretty & I sell things to make things pretty.. So have an interface that had terrible templates that were so ugly ( Klaviyo) that took HOURS to customize and code. It is a breath of fresh air to use Shopify's emails.

It is SIMPLE.. if you are looking for all the bells and whistles this might not be for you. But after a year of having every metric under the Sun, not being able to use them.. and then finding 1/2 the sales that were being captured in the 'email metrix' were actual not really coming from email.. this is for me.

If you are someone looking for an EASY, streamline email option, this is it. If you are a Solo human like I am .. doing it all.. this probably is perfect for you.

If you HATE Klaviyo because you found it HARD to use & ugly .. this is ALSO for you!!!

Champagne & Grit
United States
About 1 year using the app
November 16, 2024

way better than Klaviyo. Was paying $100/month. Wish i knew sooner about Shopify emails. THANK YOU SHOPIFY. Now i can save over $50/month!

Lot57Supplies Diecast Shop
United States
Almost 3 years using the app
February 4, 2025

The app is easy to set up and easy to use. I think it would be great if we could tweak the HTML code, to update spacing between sections especially!
Also, why don't you use the same gallery as the website - this would be much easier, as most images are already there, and it is searchable. For emails I have to keep scrolling all the way to the end to find my logos to add them to a different template

Póchette
Ireland
6 months using the app
December 27, 2024

I’ve thoroughly enjoyed using this app! I’ve never tried email marketing before, but Shopify Email has been so easy to use.

The Hippie Howl
United States
5 months using the app
November 14, 2024

Loved the ease of getting all campaigns together and how beginner friendly it is for users.

2UniqueDesigns
United States
About 3 years using the app
November 21, 2024

So nice that this is built right into Shopify! I was afraid I would have to find some expensive 3rd party solution for sending out simple reminders to customers. Love it!

Kael Alden
United States
9 months using the app
January 21, 2025

would like more features for the blocks. it feels quite basic and video inserts and animations would allow for variation when sending emails.
is this being looked at?

thanks

Karen Alexandra Beauty Shop
United Kingdom
Almost 4 years using the app
February 5, 2025

Simple but I still have to spend some time getting the email lists together. I wish they would allow us to embed videos or Instagram posts right from our content folder. I have tried uploading my videos that are 48 seconds to Youtube but it forces it into Shorts so I’m unable to add it to my emails. I also wished there were more and better templates for girls or the beauty industry.

Sherrieblossom
United States
8 months using the app
February 15, 2025

very good marketing strategy and i am very happy with that. Thank you so much, Shopify.

Gold Nutrition
Lebanon
Over 1 year using the app