ActiveCampaign Email Marketing

CRM app similar to Hubspot, or Zendesk, but with a focus on automated marketing campaigns. We tried this out, but found it did not meet our needs, which was more towards sales funnel. Pricing was reasonable, with consulting time built into the mid/higher tier plans. Good customer support.

Active Campaign has helped to streamline our gym business. Before this software we were manually recording leads and notes and now we have the ability to track and tag to target our database. the customer service is also spot on and really responsive with regular updates and improvements.

So I have a band and I hired a marketing coach to teach me about making money as a musician. One of his sources of revenue is merchandise. He told me to set up a facebook ad and to give people music for their email address. Then send emails to the growing email list, using Active Campaign. Then, to link this to shopify and sell tshirts and other merchandise. Well, so far I haven't sold anything but I think I know what to do. At least I have a thousand emails and about 10% open my weekly emails. My coach tells me I have to make offers, bundles etc and then I'll start to sell. It's a journey and I'm eager to take the next steps. I found it pretty easy to set up the shop...but look at some of the beautiful online stores, then you know there's work to be done. Best of luck!

We've been using Active Campaign for 2 years now and have had a great experience. It's definitely not the most popular or common ESP, so sometimes other apps we use don't have pre-built integrations, but for the price it's great! Friendly, knowledgable, and responsive product support via chat is a huge plus.

The concept and function of AC is great, and the automations are dynamic and versatile. But I can't help but wonder why designing an email in AC is so terribly clunky and difficult to use?

If visuals are a core part of your brand, you might be better off with a diff program. And if you don't have the time to dive deep into understanding automation flows, you also might be better off with a diff program. It's very complex, not intuitive, and easy to make mistakes with.

Eventually I had to hire a consultant to help build automations in AC, and my emails still don't look as good as they did in Mailchimp, but (again) the automations are more versatile and powerful.

Unfortunately, it's a bunch trade-offs.

I actually use this app in a different way than it is intended. I am a researcher and practitioner for migraine therapy. I use it as my CMS system integrated to Survey monkey as each patient gets 4 surveys the answers are kept on AC. The automation sends them out from survey monkey. It is a great cost-effective tool for my business.

I've used ActiveCampaign for years and have always been very happy with it. Having multiple shopify stores, I need a good integration with them. The new AC app is doing great for us with all of the stores we have implemented it into.

As I launched a new online biz when my business shutdown due to pandemic, I needed to build my email presence instantly. I knew the only way to create a "family" of customers was to create a ongoing dialog of content via email. I was using another platform prior for my blog, but it did not have the wonderful templates, automations and sequencing I needed. We are so grateful. In six months we became a 6-figure online subscription box company. I will be forever grateful I found Active Campaign!!!

I like this app because it connects to my AC email & CRM system and then the magic begins. You can create automations based on most ecommerce behaviors. I see that integrations with other apps are added all the time which makes the whole app decision easier. Emails with product integrations works great as well. I´ll continue to use this app for sure.

We love using Active Campaign for all of our auto-responder forms on our website as well as keeping in touch with our newsletters! It's easy to tailor it to suit our needs.