Overall rating
4.4
Counts per rating level
  • 79% of ratings are 5 stars
  • 13% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 4% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its seamless Shopify integration, user-friendly interface, and advanced automation capabilities. They value the ability to track customer behavior, automate emails accordingly, and segment customers for targeted marketing. The CRM and reporting features are praised for providing valuable insights and managing customer relationships effectively. Many reported improved email marketing results after adopting this app, commending its advanced features. The customer service is also noted for its responsiveness and helpfulness.

February 15, 2023

Excellent app. We've been using it for about 4 years now. We used Mailchimp previously but as our business has grown we needed a more robust email platform. It's really easy to tag customers and break them out into segments. The automations are also great. AND it costs less than Mailchimp did. Can't say enough good things!

SaveAround®
United States
About 4 years using the app
December 17, 2020

The app is great. It definitly works great with Shopify. If you're looking to work with automations, ActiveCampaign is the best option.

BRAVEMAN LEATHER GOODS
Brazil
About 4 years using the app
March 8, 2020

I have used Mailchimp and Klaviyo before changing to ActiveCampaign.

In my opinion, ActiveCampaign is equivalent to Klaviyo and better than MailChimp in terms of functionalities.

Regarding price, as I send at least one email per day to my mailing list (and as MailChimp was charging me for the number of emails I sent), ActiveCampaign is way more affordable then any of the two other options, I am currently spending roughly half what I used to spend with MailChimp and Klaviyo.

Price was the main reason I changed from MailChimp to ActiveCampaign and I a glad I did because in terms of functionality it is also much better.

100 Ultra Deals
United States
About 4 years using the app
August 27, 2021

AC has great functionalities and the customer support is amazing! They integrate easily with Shopify and make our customer experience more personalized.

IncredibleLove
United States
About 4 years using the app
March 8, 2020

The app is a really simple and effective way of integrating shopify and customer details to ActiveCampaign for better customer management and marketing needs.

Extremely user-friendly and the ActiveCampaign team offers great support.

Monster Children
Australia
About 4 years using the app
January 15, 2021

The deep data that I am able to get from my prospects and customers is amazing! It's an added bonus that I can use ActiveCampaign as a CRM as well.

Ultrafade
United States
Almost 4 years using the app
April 1, 2020

I have used this company a lot and am still learning how to utilize it for my Shopify store but I can tell you I love everything about Active Campaign! Easy set up, great staff, and super helpful if you need help!

Out of all the systems and backgrounds I've considered them one of the best decisions for my business!

Southern Style Boutique
United States
Almost 4 years using the app
July 27, 2023

I love the shopify and active campaign integration it makes so much easier to market to my customers. And it helps me to track my customer shopping habits. I love it!

Bee Renee Beautique
United States
Over 2 years using the app
Edited March 6, 2020

After using Mailchimp for over 5 years, my switch to ActiveCampaign was a revelation. I can now see exactly how my customers interact with my website and marketing campaigns at every stage — and what results in the most sales. That's allowed me to hone my strategies in a way I never could before, while also saving me a lot of time. The automations (like abandoned cart emails, surveys, engagement tracking, and multi-email drip campaigns) have let me better understand what my customers want, so I can give them a great shopping experience. And the cherry on top? The integration was so easy to set up. 



I have been running my small business for 7 years now. This past year was my highest revenue-generating year to date. What changed? I now have ActiveCampaign.

Scofflaw Nail Varnish
United States
Almost 4 years using the app
October 13, 2021

Fantastic app, links in really well with triggers, customer clicks and views and fast response times. Highly recommended

The Flavour Chef
Australia
Over 3 years using the app